Really important heads up here, everybody:
In an article on TheStreet.com about Google’s heavily anticipated 3rd quarter earnings report which will be released today, October 18th, a few sentences halfway through the piece really jolted me out of my pre-caffeinated haze:
“Advertisers will now have to pay the highest amount they bid for an ad. Previously, advertisers […]

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Another well reported article from the NY Times of interest to search engine marketers, this time about Google and cellphones and a 21st century version of the Great Game, with the prize in this case being access to cellphone screens around the world instead of the oil-rich hinterlands of Central Asia. The plot is […]

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From the NYTimes on Wednesday, here’s an interesting article on Yahoo’s latest gambit to compete with Googzilla: Yahoo Upgrades Online Search Engine
Yahoo has been working hard to whip up some buzz about the recent “enhancements” to its core search engine, and the article above provides a good, unhyped overview of the non-technical details about the […]

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