Blogging has become an essential marketing tool for the modern business and over looking its potential makes you behind the times. A blog provides users with excellent publishing tools to write content in a search engine friendly way.  Basic and very practical SEO tactics are easily captured while blogging—keyword use, branding, and link building.
At SearchWiz [...]

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Wordpress has announced a Twitter Widget for the Wordpress blog. You can read about it here….
http://en.blog.wordpress.com/2009/03/26/twitter-widget
Of course, we will add it to this blog as well, as we have on www.searchwizmarketing.com and www.webcast1.com.
Twitter is growing rapidly in popularity and usefulness in marketing strategies. Twitter is a micro blogging platform which addresses the question of [...]

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Why am I refusing your link exhange request?
Although not as popular a practice in recent years, link exhange requests still find their way into my email inbox on a daily basis.
It seems that many “link managers” are not up to date on the quidelines of what constitutes good link strategies.
I receive many link exchange requests [...]

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Linking strategies – what does pinball has to do with real estate?
It still is a wonder to me why I receive email requests to “exchange links” that seem to make no sense.
The emails go something like this:
“I found your website on Google, and it is interesting to me. I would like to exchange [...]

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Within the last month, Google announced that AdWords is also releasing quantitative data for in their Keywords Tool.  As of January 2008, Google remains as the dominate search engine taking nearly 70% of the market share, up from just over 60% in 2007.    Intuitively, the Google Keyword Tool should seem to be an excellent source [...]

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Using social marketing tools such as MySpace, Facebook, Squidoo and LinkedIn among many others offers businesses a way to reach new groups of people. An advertiser can also use the search tools on these websites to target by demographic and special interests. This is why social network marketing should be an important part [...]

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The whole point of a solid internal link structure about getting the end-user to the conversion point. It can also be used for search engine optimiZation in several ways. If you are using a content management system that has a keyword tagging feature you can have it search for keywords within the content and link [...]

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With search engines placing more and more weight on relevant content the push to create keyword rich copy is on many site owners minds. Or at least it should be. Web 2.0 and social media sites have allowed an unprecedented platform to communicate, network and share ideas across the Internet. By creating [...]

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Google has released a non-API embed feature for Google Maps which is a much easier way to put an interactive Google Map into a webpage or email.
I just did one for Riteway Delivery Solutions:

http://ritewaydeliverysolutions.com/map-directions-ritewaydeliverysolutions.html

Go to Google Maps and type in the physical address, city, state, and zipcode (i.e.: 2580 [...]

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After a bit of searchin’, rummagin’, plunderin’, & hackin’, I think I’ve found the easiest possible way to add a Google Map & “Get directions” form exactly like this one – http://www.webcast1.com/googlemaps/datamax-contact-us.html – to your client’s website.
One caveat right off the top:
Be careful when copying and pasting from Word Press.  It might be better [...]

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