Historically, search engines have been unable to extract text and links from Flash files. That is now a thing of the past as Google announced recently that they with the help of Adobe, have made a deep algorithm change to Googlebot that now enables it to extract text content and links from flash pages.
This new change should make it easier for SEO’s to work with flash. SEO’s should keep in mind however that these new algorithms do not take into account any meta data or formatting markup in the Flash file and, for now, Google’s cache won’t show a representation of the extracted text. Until these problems are perfected however it is still not recommended to design solely using Flash, but at least this is step forward.
1 response so far ↓
1 namewiz // Dec 4, 2008 at 1:01 am
This is certainly a good move on Google’s part. Have you seen any evidence of pure Flash – Only sites doing better now that text and link info can be extracted? Does this apply to full flash – only sites or to embedded flash slide shows as well?
Thanks
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